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DPS Launches Keeping Texas Families Safe Public Service Announcement

AUSTIN – Today, the Texas Department of Public Safety (DPS) launched part three of its 90 Days of Safety campaign: Keeping Texas Families Safe. This third and final piece of the campaign will run for 30 days and feature a new public service announcement video (PSA), social media messaging across all of DPS’ official platforms and videos airing in the waiting areas of driver license offices across the state.

“Texas faces more threats today than at any other time in our lives — and some of those threats are right down the street or on the other side of a computer screen,” said Homeland Security Division Chief Gerald Brown. “It’s more important than ever that we stay educated and remind ourselves to be vigilant in the face of potential danger. That’s why, for the next 30 days, the department is focusing on ways Texans – like you – can help us make this state safer for every family.” 

The Keeping Texas Families Safe portion of DPS’ 90 Days of Safety Campaign highlights actions Texans can take to avoid dangers and potential threats:

  • Safely store your firearms locked in a cabinet or safe. Practicing safe gun storage protects our kids, prevents accidents and keeps guns out of the hands of criminals. Download a safe storage checklist and find a good storage option for your home with help from DPS’ Safe Storage Campaign. Visit safegunstoragetexas.com to see your options.
  • Have a plan in place for your family, pets and home ahead of significant weather threats. Preparing for any type of natural disaster is paramount to protecting life and property.
  • Know the dangers of fentanyl. Victims of fentanyl poisoning often don’t know that a pill or substance they bought online or received at a party is laced with the deadly drug. Just ONE PILL laced with 2 milligrams of fentanyl can take someone’s life.
  • Recognize the signs of online scams and know the tactics used by hackers to access your personal information or bank accounts. Being able to identify phishing emails, fake ads or other malicious content will protect your identity and money from being stolen.
  • Download the iWatchTexas app on your mobile device and report any suspicious activity in schools and communities. Reports take less than five minutes and help law enforcement stop life-threatening attacks before they even happen.

About DPS’ 90 Days of Safety

DPS’ 90 Days of Safety, launched in honor of the department’s 90th Anniversary in August, is a statewide initiative highlighting different ways the public can take an active role to make Texas a safer place to call home. You can read a press release announcing the 90 Days of Safety campaign here.

The 90-day initiative is a three-part campaign, broken down into 30-day themes: Keeping Texas Communities Safe, Keeping Texas Roads Safe and Keeping Texas Families Safe. Each theme highlights different ways the public can take an active role to make Texas a safer place to call home. The third 30-day theme, Keeping Texas Families Safe, begins today, Oct. 10. The second 30-day theme, Keeping Texas Roads Safe, kicked off on Sept. 10. The first 30-day theme, Keeping Texas Communities Safe, began on Aug. 11.

Throughout the 90 Days of Safety, DPS is sharing a series of social media content and public service announcement (PSA) video messages from various DPS leaders geared toward educating the public about available public safety resources and actions they can take to make our state safer. DPS is also airing corresponding PSAs in the waiting areas of more than 180 driver license offices across the state. A new page on the department’s website—DPS Celebrates 90 Years—serves as a one-stop shop for all information related to DPS’ 90th Anniversary and the 90 Days of Safety campaign.

You can watch the second 90 Days of Safety PSA video message, this one from Homeland Security Division Chief Gerald Brown, titled “Keeping Texas Families Safe,” here.

DPS’ 90th Anniversary 

On Aug. 10, DPS issued a press release celebrating 90 years since the Texas Legislature established the agency on Aug. 10, 1935. Additionally, in the weeks prior, DPS has shared a series of videos and historical photographs in honor of the 90th anniversary. Each series pays tribute to numerous divisions across the department, highlighting key milestones and significant changes over the years. You can view the 90th Anniversary page online here.

Download the Keeping Texas Families Safe PSA here.

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